PRESS RELEASE: BSB Leasing Launches Redesigned Website & Comprehensive Broker Support Ecosystem

FOR IMMEDIATE RELEASE

BSB Leasing Formalizes Comprehensive Broker Support Ecosystem, Marking Strategic Evolution Beyond Traditional Syndication

43-year equipment finance veteran launches redesigned website showcasing transformation of broker support expertise into structured ecosystem eliminating growth bottlenecks

LITTLETON, CO – February 9, 2026 – BSB Leasing today announced the launch of its redesigned website alongside a fundamental restructuring of its service model, formalizing decades of informal mentorship and operational support into structured offerings designed for brokers at every stage of development. The initiative represents what Vice President Dylan Myerson describes as a strategic pivot from "aggregator" to "ecosystem," moving beyond deal placement to address the full spectrum of broker growth needs.

"We realized something important over the past few years," Myerson explains. "Access to funding sources has only ever been one issue facing equipment finance brokers. The broader issue at play is friction: operational friction, knowledge friction, strategic friction. These are the forces that prevent brokers from scaling, regardless of their talent or market access."

This insight drove BSB's infrastructure overhaul. The company spent the past year engineering what it terms a "complete broker lifecycle ecosystem" that addresses broker needs across three distinct growth stages: competence development for newcomers, administrative efficiency for established brokers, and strategic optimization for industry veterans.

The newly launched website serves as the public introduction to several formalized service offerings that previously existed only as ad-hoc support:

Learn-to-Earn Mentor Program provides personalized mentorship that integrates new brokers directly into BSB's workflow, offering immediate access to its syndication network and full back-office support. The program places brokers with an experienced equipment finance mentor for day-to-day guidance and question support, allowing them to learn while operating with established credibility from day one rather than building infrastructure alone.

Strategic Consulting Services offer brokers one-on-one access to BSB's leadership team for business analysis, market expansion strategy, growth planning, and technology implementation guidance. This service acknowledges that brokers often face bandwidth constraints and strategic leverage challenges rather than simple knowledge gaps.

These formalized offerings complement BSB's core services, creating what the company describes as infrastructure for the complete broker lifecycle. The approach reflects BSB's repositioning around its tagline: "Where Equipment Finance Brokers Go to Grow."

Myerson notes that "the core philosophy remains unchanged: broker success drives BSB's success. The new website simply makes visible what was previously hidden, connecting the dots for brokers who may not have realized the full scope of support available to them."

The redesigned website and formalized service ecosystem are available immediately to BSB's network of equipment finance brokers.

About BSB Leasing

Since 1982, BSB Leasing has served the equipment finance industry with a clear focus: helping brokers build stronger, more successful businesses. Through comprehensive syndication services, operational support, personalized mentorship, and strategic guidance, BSB has evolved into a collaborative ecosystem designed to meet broker needs at every stage of development. BSB is headquartered in Littleton, Colorado.

Media Contact:

Dylan Myerson

Vice President, BSB Leasing

303-376-4667

dylan.myerson@bsbleasing.com ###